McDonald's is losing ground to rivals like Burger King with a key customer group
McDonald's sales from low-income diners dropped 2.4% last quarter, while Burger King gained, showing a shift in fast-food dynamics.
McDonald's sales from low-income diners dropped 2.4% last quarter, while Burger King gained, showing a shift in fast-food dynamics.
This article was originally published at: https://www.businessinsider.com/mcdonalds-sales-drop-amon...