Microdramas are one way Crocs is reaching consumers, says Carly Gomez, the brand's top marketer
Crocs' lead marketer, Carly Gomez, spoke to CMO Insider at Cannes Lions about how the brand is leveraging creators and new formats like microdramas.
Crocs' lead marketer, Carly Gomez, spoke to CMO Insider at Cannes Lions about how the brand is leveraging creators and new formats like microdramas.
This article was originally published at: https://www.businessinsider.com/crocs-carly-gomez-cfo-can...