OpenAI has partnered with the North American Aerospace Defense Command (NORAD) to enhance their 'NORAD Tracks Santa' website. The collaboration brings three new features powered by ChatGPT: a tool for creating custom elves, a toy coloring book generator, and a Christmas story creator. These interactive tools aim to make the holiday season more engaging for families. --- Why it matters: This partnership matters to AI researchers because it showcases the application of large language models like ChatGPT in real-world scenarios, demonstrating their potential for creative and entertaining uses. Source: https://openai.com/index/norad-holiday-collaboration